GROW YOUR STUDIO.
RECLAIM YOUR LIFE.
*Spots are extremely limited and go FAST.
Are you running your studio, or is it running you?
Ever feel like you're wearing 17 hats, constantly putting out fires and getting nowhere fast?
You're not alone! Many dance studio owners struggle with the business side of running a successful studio. Which makes total sense. There’s no business degree specifically tailored towards dance studio owners. Well, not really... until now!
With the highest caliber of expert knowledge, personalized support and strategic coaching available specifically for studio owners today, The Inner Circle is basically like business school, but way more fun!
INTRODUCING
The Inner Circle is a year round, one-stop shop for studio owners who want to transform their studio into a business that runs smoothly with or without their day-to-day involvement.
* Spots are extremely limited and first come, first serve.
It’s 100% free to apply!
Because The Inner Circle is our highest level, 12-month coaching program, we work hard to make sure everyone who joins is a perfect fit. You’ll never be pressured to join if you’re not ready, so there’s nothing to lose!
Hi, I’m Clint!
My name is Clint Salter and I’m the industry’s leading expert in dance studio growth (their words, not mine). I’m probably not too different from you! I started my dance studio because I was a passionate dance teacher and I loved children (still do). But I had absolutely NO IDEA how to run a business.
I was wearing way too many hats and most days I would just cross my fingers and pray that nothing would go horribly wrong. I didn’t have time to even think about creating a plan or strategy to grow my business because I was struggling to keep my studio afloat and make ends meet.
Sound familiar?
It was challenging to say the least, but eventually my mentor and I cracked the code on running a successful dance studio.
In just 12 months we went from 30 students in a community hall to hundreds of students, classes at capacity and multiple revenue streams in place.
Fast forward 8 years, and I’ve gone from running my own thriving dance studio to empowering studio owners to create the same success, abundance and fulfillment in their lives and businesses that I did (minus the costly trial and error process I experienced along the way). My team and I have impacted over 35,000+ dance studio owners’ lives through our programs, podcasts, newsletters, trainings and live events all over the world.
We have poured our heart and soul into providing the highest caliber of expert coaching, hands-on mentorship, personalized accountability and continuous support out there today for dance studio owners. And we’ve packaged it all up into the transformational crown jewel we call the Inner Circle.
FALL BACK IN LOVE WITH YOUR STUDIO
We’ve designed the entire Inner Circle program to help you do one thing, and one thing only...
Eliminate overwhelm and get back to the reason you started your studio in the first place: to make a real difference in your students’ lives every single day.
Which is why we start with the #1 thing that stresses most studio owners out: their financial numbers and cashflow. When you join the Inner Circle, you’ll analyze your studio’s finances, marketing, operations and leadership like never before.
It’s like business school, but way more fun and specifically tailored to Dance Studio Owners!
You’ll get unlimited access to dozens of proven, plug-and-play templates and systems to fill gaps you didn’t even know existed. Our world-class coaches will help you map out a crystal clear strategic vision that’s 100% unique and tailored to your specific business goals and definition of “success.” And with personal check-ins, fun contests and regular coaching calls, you’ll have all the accountability, support and motivation you need to reach those goals.
You’ll also get 24/7 access to a collaborative community of growth-oriented studio owners who are teaming with innovative ideas and feedback. Plus continuous training and education from world-renowned industry experts to encourage and inspire you to stay ahead of the curve and the competition.
Ready to jump out of bed excited to get to your studio every morning?
I WANT YOU TO TAKE A MOMENT AND IMAGINE...
Imagine leaving your studio behind and going on a vacation or staycation knowing with 100% certainty that your studio is not only functioning, but actually growing while you’re away.
Imagine leading a team you love and trust completely, where every single member of that team is in total alignment with your values and vision.
Imagine attracting, enrolling and retaining more in-person and virtual students and serving those students and your community in creative, exciting and impactful ways.
Imagine opening up new revenue streams, dialing up your online marketing, expanding your empire and becoming the strong, confident leader you were born to be.
Imagine never feeling alone in your studio journey or having to wonder “Who should I ask about this?” again because you’ve got a tribe that has your back.
THAT’S WHAT LIFE LOOKS LIKE AFTER THE INNER CIRCLE
DON’T TAKE MY WORD FOR IT! SEE FOR YOURSELF
WHAT’S INCLUDED IN THE INNER CIRCLE?
PERSONALIZED SUPPORT & ACCOUNTABILITY
Your "Welcome To The Family" Call
Your Inner Circle journey starts with a Welcome Call with our Member Success Director to give you a virtual tour of your Inner Circle Membership. We will share how you can make the most of your time with us inside the Inner Circle along with answering any questions you might have. During this call we will book in your 1-on-1 Game Plan call where together we will map out your first 90 day plan.
PERSONALIZED 1:1 GAME
PLAN SESSION
The goal of your personalized game plan session with your mentor will be to map out your first 90 days with us. Our number one goal in your first 12 weeks is to have you achieving 3 big wins in your business. Working out the 3 wins you want for your studio will be the focus for this call.
Wins from our current members in their first 90 days of joining the Inner Circle have included:
- Enrolling 100+ new students
- Hiring and training a new office manager
- Reducing teaching hours by 40-60%
- Increasing their take home wage
- Spending 1-2 additional nights at home with their family
- Re-launching their preschool dance department with a stand out brand
- Putting in place a sustainable financial model that increases the profit margin by 5-10%
- Finding 5 additional hours a week by implementing our planning systems
- Boosting student retention by 5-15% month over month
From this session, you will walk away with a plan that you focus on over the next 90 days along with the resources from the Inner Circle studio growth curriculum that will help you achieve these goals.
Our "All You Need" Directory
Our community of members inside the Inner Circle is one that shares openly with each other. As part of the Inner Circle you will get access to our All You Need Directory. This includes a directory of our members including their superpowers, a list of over 100 suppliers our members use for everything from merchandise, costumes, flooring, and uniforms, plus you’ll get access to a list of amazing business brains that can help you execute including Facebook ads agencies, graphic designers, website developers and more. You’ll never need to Google again with this game changing directory of proven suppliers. No need to guess anymore!
Priority Customer Support
Our Inner Circle members are our priority and to ensure we reply to any questions or enquiries, we have a dedicated email address for you. You won’t have to wait at the end of an email queue. Your emails go to the top of our list and will be answered quickly by our Member Success Team.
You can also utilize our exclusive Inner Circle SMS Customer Service, for convenient help from our team when you’re on the go!
UNSTOPPABLE MOMENTUM CALLS
While there is an abundance of support to help you achieve your results, there may be times when you need to have a one-on-one conversation with one of our mentors.
As an Inner Circle member you have the opportunity to book one-on-one Unstoppable Momentum Calls with our coaches. Our members rarely need to use them due to the daily support we give our members, but they are always there if you need them.
Want personalized support & accountability from our team of world-renown coaches?
* Free to apply, space is extremely limited.
CONTINUOUS EDUCATION & STUDIO-SPECIFIC STRATEGIES
On-Demand Studio
Growth Curriculum
Think of our Studio Growth Curriculum as a university for Dance Studio Owners. Inside the Inner Circle we have nine core subjects that we have completely mapped out for you. Each of our subjects are taught through videos and templates. Our members call them “plug and play” systems because all the work is done for you.
Access the curriculum anytime through our Inner Circle membership portal. The curriculum is also available to your team members so they can assist and work alongside you during your Inner Circle journey. Our members greatly appreciate being able to involve their team! Teamwork makes the dream work, right?
CORE CURRICULUM SUBJECTS
- The Customer Journey
- The Enrollment Process
- Your Student Attraction Marketing Plan
- Copywriting Crash Course
- Content Calendar
- Paid Advertising
- Building A Knockout Brand
- Outside The Box Marketing
- 12 Month Marketing Calendar
- Keeping Students All Year Round
- The Customer Experience
- Numbers 101
- Financial Model
- Class Capacity
- Pricing Structure
- Budgeting
- Revenue Streams
- Systems Playbook
- Handbooks
- Project Planning
- Goal Setting/Vision Casting
- Productivity
- Org Chart & Team Growth Planning
- Team Meetings
- KPIS
- Performance Reviews
- Hiring Funnel
- Team Onboarding
- Position Descriptions
- Communication
- Wages & Pay
- Team Retreats & Training
- Personality Tests
- Seven Figure Studio Mindset
All Access Pass To Everything DSOA
Our entire membership site is completely unlocked for the Inner Circle family, which means all members receive unfettered access to:
- The Dance Studio Owners Association
- Studio Success Formula
- Dance Studio Owners Handbooks
- Dance Teachers Unite (30+ Expert Masterclasses)
- Dance Studio Ignite and Makeover Live Event Footage
- All Q&A and Coaching Call Recordings
- Free access to entire Dance Studio Domination event recordings
MONTHLY PRO CLASSES
Each month our Inner Circle members are invited to an exclusive Pro Class with icons of business and dance.
And when I say icons, I truly mean the best of the best.
Our live streamed interactive Pro Classes are where you are going to get insights and personal strategies from our hand-picked team of experts from around the world who can share their systems, their expertise and their feedback on a specific element of your business.
Whether the topic is finance, public relations, project management, social media, marketing, our exclusive Inner Circle Pro Classes will expand your business knowledge and confidence to new levels you never thought possible with guests including:
Mike Michalowicz
Profit First
Mandy Moore
Programs & Curriculum
DAVID ROCK
Content Mastery
ROLAND FRASIER
Business Growth
DAN MARTELL
Project Management
SHANNON WALLER
Thriving Teams
The Digital Picnic
Social Media
Lise’ Kuecker
Scaling Your Studio
Sabina Hitchen
Public Relations
Want CONTINUOUS EDUCATION & STUDIO-SPECIFIC STRATEGIES from industry-leading experts?
* Free to apply, space is extremely limited.
COLLABORATIVE COMMUNITY & TRANSFORMATIVE EVENTS
Round The Clock
Community Support
Inside the Inner Circle you’re always supported and have access to answers quickly when challenges arise. Our team will ensure that you stay on the right track and are knocking your goals out of the park.
To do that, you need checkpoints. You need to be accountable. You need answers when times get tough. That’s why you’ll have access to an Inner Circle members-only private online group where you will receive round the clock support and feedback from our Studio Growth Coaching Team and the Inner Circle family.
The information that will be shared in this group won’t be available anywhere else. It’s nothing like the DSOA Facebook Group. It’s really next level thinking and strategies.
SMALL GROUP SESSIONS #SQUADGOALS
Jim Rohn said in his famous quote: “You are the average of the five people you spend the most time with.” Well look out, because you’re about to become a world class CEO. Within your first six weeks you will be placed into one of our squads (between 8-10 studio owners). Our Squad program gives you the ability to tap into a group of 8-10 fellow Inner Circle members who can offer you direction based on their experiences. Your Squad is designed to meet your unique needs and help you reach new levels of success both personally and professionally. Held monthly online, Squad sessions allow you to dig deep and get the answers you need in a safe and non-judgmental environment.
LIFE CHANGING RETREATS
As an Inner Circle Member, you get the rare opportunity to attend life-changing events we host throughout the year.
These events are designed to accelerate growth, and we’ve created them to be genuinely life-changing.
The structure combines expert presentations on specific topics, live member “hot seats” where you’ll receive detailed feedback on your business, plus world-class guest speakers that you won’t get access to anywhere else.
The reason why our members will be so open, honest and giving is these retreats are not shared anywhere. The magic we create in the room is just for us! In fact, each Inner Circle member will be required to sign a confidentiality agreement. This is a safe space for you to get your biggest challenges, issues and opportunities out on the table.
Want access to a COLLABORATIVE COMMUNITY & TRANSFORMATIVE EVENTS?
* Free to apply, space is extremely limited.
CRYSTAL CLEAR STRATEGIC VISION & COACHING
90 Day Planning Sessions
People often ask us how our Inner Circle members are achieving big results through our mentoring. Part of that secret sauce is our 90 day planning sessions.
Each quarter we work through our signature 90 day plan with our members. These happen live and each member is required to send in their plans so the mentoring team can track your progress during the following months. These sessions throughout the year are powerful and give you the clarity, direction and focus you need to achieve your business growth goals.
Ask Clint Anything Calls
A few times per month you’ll have direct access to ask Clint anything you like during his Office Hours sessions. Nothing is off limits and Clint won’t leave the call until he has you unstuck, through your challenge, or equipped with the resources you need to tackle your next big goal.
Weekly Group Coaching Calls
Our group calls are where the rubber meets the road.
And If you’re stuck during implementation … we are there for you. Our ‘Office Hour’ sessions are where we tackle immediate issues like:
- Your new student enrollment campaign bombs
- You lose your best teacher
- You have a parent causing havoc in the studio
We also celebrate your wins and highlight your successes to inspire and empower the group.
At Least once a week, we host group coaching calls exclusively for Inner Circle members to deliver exclusive training sessions and help you with whatever questions or issues you might need help with that week.
You not only get access to our coaching staff on these calls, you also get to connect with other Inner Circle members who may have faced your exact challenge and have come out the other side a winner.
And, one of the most important aspects of the call is… ACCOUNTABILITY.
The group (including our coaches) will keep you on track to make sure you hit your targets.
Think of it like a “booster shot” for your quarterly plans. We are there to support you!
All calls will be recorded and placed in our Inner Circle member website so no need to worry if you miss one.
MEET OUR CURRENT COACHES:
Kristy Ellis
Head Coach
Tracy Morgan
Facebook Ads Coach
Kim McSwain
Classroom & Teacher Coach
Shannon Westveer
Studio Growth Coach
Shannon Simmons
Finance Coach
Kody Thompson
Technology and Website Coach
Hillary Parnell
Studio Growth Coach
We put together the industry’s BEST coaches who will share the secret sauce that we really don’t share anywhere else. It’s “next level” information that you won’t find in any other program videos, podcasts, webinars or community.
Eliminate all the guesswork about what to do next in your studio
When you join the Inner Circle, my team and I will work with you to map out a crystal clear strategic vision for the future of your studio.
You’ll have the tools and resources to understand exactly where you are, the guidance and mentorship to figure out where you want to go and the accountability and support to actually get there.
You’ll always be 10 steps ahead of the curve and the competition with ongoing education from world-renowned coaching from industry experts and coaching from me, personally!
And if you ever have a question, want feedback or just want to celebrate a big win (and trust me, you’ll have many) you’ve got 24/7 access to a group of like-minded, successful studio owners who are ready and willing to support and encourage you.
Ready to go from constantly putting out fires to a passionate, innovative leader on fire?
THE INNER CIRCLE ISN’T FOR EVERYONE
BECAUSE THIS IS OUR HIGHEST LEVEL PROGRAM AND CROWN JEWEL, YOU MUST QUALIFY TO BE A MEMBER
THE INNER CIRCLE IS RIGHT FOR YOU IF:
- You’re a growth-oriented studio owner with at least 100 students OR $150K in annual revenue.
- You’re ready and willing to roll up your sleeves and get your hands dirty working ON your business (not just IN it).
- You’re not afraid to raise your hand, offer meaningful contributions and cheer on other members in our tight-knit Inner Circle community.
- You are committed to learning, growing and continuing your own education by attending retreats and engaging in our member coaching experience.
If you’re saying “Hey! I check ALL those boxes,” then I encourage you to apply because spots go FAST!
THE INNER CIRCLE IS NOT RIGHT FOR YOU IF:
WHAT’S THE INVESTMENT?
The Inner Circle is the highest caliber of expert coaching, hands-on mentorship, personalized accountability and continuous support out there today for dance studio owners. And as you might imagine, a program this transformative and comprehensive is not going to fit everyone’s budget.
We do offer monthly payment options and discounts if you pay for your first year in advance. But to be perfectly honest, if price is your first question — there’s a good chance the Inner Circle is not the best fit for you.
Once your application is accepted, we’ll discuss the investment with you on our ‘right fit’ call.
Remember, when you become an Inner Circle member you get:
PERSONALIZED SUPPORT & BUILT-IN ACCOUNTABILITY
- YOUR "WELCOME TO THE FAMILY" CALL
- PERSONALIZED 1:1 GAME PLAN SESSION
- OUR “ALL YOU NEED” DIRECTORY
- PRIORITY CUSTOMER SUPPORT
- UNSTOPPABLE MOMENTUM CALLS
CONTINUOUS EDUCATION & STUDIO-SPECIFIC STRATEGIES
- ON-DEMAND STUDIO GROWTH CURRICULUM
- ALL ACCESS PASS TO EVERYTHING DSOA
- MONTHLY PRO CLASSES
COLLABORATIVE COMMUNITY & TRANSFORMATIVE EVENTS
- ROUND THE CLOCK COMMUNITY SUPPORT
- SMALL GROUP SESSIONS #SQUADGOALS
- LIFE CHANGING RETREATS
CRYSTAL CLEAR STRATEGIC VISION & COACHING
- 90-DAY PLANNING SESSIONS
- ASK CLINT ANYTHING CALLS
- WEEKLY GROUP COACHING CALLS
The Inner Circle was built by modeling the best coaching programs in the world and infusing the unique needs of the dance industry into those proven systems
The process has taken years and continues to evolve because we wanted this program to be like nothing else available to dance studio owners on the planet. I thought about MY dream group when I created this program; what I wished I had while I was building my dance business. I know that there’s nothing out there that compares because I searched for it for years.
This program doesn't just change members' businesses
THE INNER CIRCLE TRANSFORMS LIVES AND STUDIOS
And that's priceless.
would you be worried about the investment if you got results like these?
Here’s how to
STEP 1
Complete the Inner Circle application to be considered for the group.
STEP 2
Once you complete your application, you will be able to book a time to speak with us on the phone so we can see if the Inner Circle is the right fit for you and your studio. We will discuss the financial investment on that call as well.
STILL HAVE QUESTIONS?
You can email hello@dsoa.com with any additional questions you have about the Inner Circle. But if you’re interested, I strongly suggest you go ahead and apply now. Space is extremely limited and I don’t want you to miss out on the opportunity to join this world class coaching program for Dance Studio Owners.
If your application is accepted, you’ll have the opportunity to get all your questions answered privately on a phone call with one of our staff members. They will happily discuss your unique situation and advise you on whether this program will be the right fit for you.
We are looking forward to reviewing your application and working alongside you to build the studio of your dreams!
To your success,
GROW YOUR STUDIO.
RECLAIM YOUR LIFE.
*Spots are extremely limited and go FAST.
Copyright © Dance Studio Owners Association. All Rights Reserved. | Privacy Policy | Site Terms of Use | Earnings Disclaimer