Video Marketing – The Best Kept Student Attraction Secret With Paul Holland

The potential for dance studios to use video Marketing as a student attraction tool is increasing by the week, with YouTube, Facebook Live and Instagram Stories gaining momentum and popularity across the globe. But how can dance studios use video to get more students through the door? Video marketing is without a doubt the direction you need to be heading in today’s competitive online market – but the fact is, hardly any dance studios are jumping on board. Too techy? Too scary? Not anymore!

In This Podcast

Today Paul Holland joins Clint to demystify the world of video marketing for studios and tackles your biggest stumbling blocks when it comes to:

  • The best places to get started with using your studio’s video content online so you get the most bang for your buck
  • How you can use Social Media’s latest video offerings (eg, Facebook Live, Instagram Stories etc) to stand out from your competitors
  • The Dos and Don’ts when you are outsourcing your video marketing
  • How you can turn your video content into a new revenue stream within your studio meaning more money in the bank!

    Plus loads more!

More about our guest, Paul Holland

Paul Holland is the founder of VideoTise, and is on a mission to help business owners get their message out to the market through the power of online video while helping them monetise their videos for greater profits at the same time.

Paul’s experience with Video goes back 19 years with credits on major feature films like The Lord Of The Rings and The Lion, The Witch & The Wardrobe as well as work with major organizations including Westpac, Shell and AON.

For more on Paul, check out or connect with him on Facebook

Paul’s Resource List

Don’t forget to check out the tools mentioned in today’s podcast:

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About Us
The Dance Studio Owners Association is for studio owners who are ready to commit to building their dream studio through taking consistent action while accepting guidance and advice. It’s for new studio owners and experienced studio owners alike. No matter what stage you’re at in your business, you’ll gain valuable information to take your studio to new levels while becoming a go to studio in your area.

DSOA members also have exclusive access to some of the greatest minds in business through our expert masterclasses, one-on-one mentoring through our member makeover experience, and a monthly Q&A session that directly answers all your pressing questions about being a Studio Owner.  

Our association is a community. It’s a community of dance studio owners who have seen what Clint has not only produced with his own studio, but his Studio Owner clients and program members over 6 years. They’ve seen the results and they want to be a part of the action!

For more on the Dance Studio Owners Association check out our website at or visit our Facebook page

See you next week for another value-packed episode!




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11 Step Checklist

To Double New Student Enrollments