Studio Success
Formula
Module 9 - Community Marketing To Stand Out From The Crowd
Lesson 26 - Positioning & PR
Standing out from the crowd can be tricky. Just when you think you’ve found something new and exciting you quickly realise that’s not the case. In this video we’ll work on ways to generate interest from the media (offline and online) in your studio. From coming up with unique angles to how you actually pitch your ideas, this is certainly a valuable lesson with loads of “how to” information.
Lesson 27 - Becoming Community Focused
Reaching out to your local community, showcasing your studio and assisting local charities where suitable all form part of your yearly community strategy. From performing at local events to raising money for local charities, there are multiple ways to give back to the community while raising awareness of your studio and, in turn, generating new business. In this video I’ll walk you through a number of community focused activities that you could implement for maximum awareness and to become a stand out in your local area.
Lesson 28 - Studio Strategic Partnerships Blueprint
There is no need to spend large amounts of money on marketing when you can simply form strong relationships with local businesses. Sounds simple right? Well, it is if you have a plan in place. In this video I’ll walk you through the key steps in how to identify, approach and secure strategic partnerships.